Increasing smartphone users, rising internet penetration in developing countries along with growing demand and quality of subscribers only content are the key factors driving the OTT services market across the globe. The market size of Global OTT services was around USD40 Billion and is anticipated to cross USD100 Billion by 2026, according to a report “Global OTT Services Market Size & Forecast 2026” by chrome Media. It was noted that smartphones were the highest used platform for OTT services globally and are expected to increase their share during the forecast period. Gaming consoles and smart TV are also expected to increase their share in terms of platform usage. Key players covered in the report include: • Amazon Prime • Netflix • Hulu, LLC • Google • Apple • Facebook • Telestra • Rakuten Inc. • Microsoft Corporation • Tencent Holdings Ltd • Globacom • StarTimes ON (StarTimes) • Tigo • Kwese • Showmax • MTN • MLB.TV • HBO
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