MARKETING TRANSFORMATION THAT DRIVES HYPERGROWTH IN B2B SCALEUPS

Category: Business

29-30 APRIL 2025 HILTON LONDON TOWER BRIDGE This event brings together experience, knowledge and insights to address the people, process, technological, strategic and tactical challenges faced by marketing functions in B2B early phase scaleups. THE EVENT IN NUMBERS delegates 0+ speakers 0+ selected vendors 0+ networking events 0 Who is this event for? Strategic Track Marketing leaders, CEOs, Founders, Sales leaders, Marketing Consultants, Change Managers, Investors and all who need to explore successful strategies for transforming marketing functions from eager startups into scalable, resilient, high-growth and high-performing teams. Register Your Interest Technical Track Marketers, growth hackers, lead-gen professionals, demand-gen professionals, and all under pressure to deliver leads, awareness, and market penetration. Expecting rapid or hyper-growth when the underlying tools and processes are inappropriate brings enormous stress and pressure. This track will show the light at the end of the tunnel and the roadmap to get there. Register Your Interest Why Exhibit CONNECTING MARKETING SOLUTIONS WITH TEAMS WHO NEED THEM URGENTLY Showcase your solutions to marketing leaders and teams from early-phase B2B scaleups who need help building robust, scalable systems and solutions. Learn More Agenda at a Glance Day 1 Strategic Track Technical Track Registration opens. Coffee and continental breakfast are available. Keynote Understanding board requirements Understanding your customers Creating a realistic strategy that will achieve hypergrowth Connecting with your ideal audience in their moment of need Coffee and Networking Break Building a high-performing team Them, not us - a customer-first mindset Lunch Critical KPIs and managing expectations Data as a critical part of marketing Building integrated plans Data insight, analysis and action Coffee and Networking Break How to react when things don’t go to plan Email marketing for success in 2025 EXHIBIT DRINKS RECEPTION HYPERGROWTH EVENING PARTY Day 2 Strategic Track Technical Track Registration opens. Coffee and continental breakfast are available. Keynote Data and reporting - what and why Social media in the B2B arena The process between marketing and sales Getting the actions you want - CTAs Coffee and Networking Break Building awesome relationships with sales Analysing your campaigns Lunch How to pivot strategy quickly Core marketing systems v integrated martech stacks Early warning signs of stress and success Planning and scheduling tools Coffee and Networking Break Bringing the board with you Personalisation done right and the ROI it brings EXHIBIT DRINKS RECEPTION Wrap PARTY Time after time, I see marketing teams in this phase of business go through the same challenges and stresses. The chance to get together and understand that these issues are fairly common and that there are proven ways to get through them successfully is so exciting. I can’t wait to get stuck in! Nigel Linton-Fielding Digital Marketing and Digital Operations The process of taking a business from its first investment to rapid growth can be traumatic. It's crucial for everyone involved—board members, executives, and marketing teams—to be on the same page. The key to achieving scalable hypergrowth is creating achievable plans, built on solid reality and technology, underscored by excellent people—much easier said than done! Our peer group desperately needs to come together to share stories, learn from each other’s successes and mistakes, and discuss case studies. Lorna Crowley Fractional Chief Marketing Officer Contact us Email: info@hypergrowthshow.com