Indian middle class is going to dominate pharmacy retail market. It is estimated that Pharmacy market has the potential of more than 250 to 350 million rupees. Pharmacy retail has a share of 4 percent today, and is expected to grow by 10% in next two years. It is quite obvious that pharmacy retail will play an instrumental role in achieving the target. Pharmacies in Hyderabad know the potential, and they are ready to grab the opportunity. The concept has proven its utility and effectiveness in the US, but it needs to prove the same in the rest of the world including India.
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