SE/C Project Date V# Sales Excellence Canvas Att _ Customer Problem Main competitors Sales Channels First customers First channels First 3 steps in sales to tackle these Customer Persona Competitor‘s Sales Approach Price-Strategy Solution & Product Sales USP Aim Get your sales excellence strategy together easily. How to use Team: Get together your sales and executive team or whomever you want to be part. Size: Printout the SE/C in A0 and pin it on a wall. Post-It: Yes, write your ideas (max 5 words) on them and stick them in the rounded squares. Direction: Start upper left, go down, then go further right up/down column by column. Share: When ready, share your SE/C strategy within your company. Implement. Evaluate and iterate. Now involve yourself. Get up, use the canvas and send me your feedback and comments. Thank you! J Florian Knust 2020 fk@umbrellatoday.de www.umbrellatoday.de
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