blog address: http://www.advaiya.com/blog/social-media-marketing-trends-2016
keywords: social media marketing trends 2016, social media marketing 2016, social trends 2016, digital productivity
member since: Feb 25, 2016 | Viewed: 514
Category: Technology
Engagement will be the focus, not virality A post going viral could come out as a result, but it couldn’t be the aim. Not everything you post will be seen by each of your followers. With maturing social media marketing practices, we are seeing a shift from the content that should be viral towards the content that connects with your audience. This shift seems more feasible and favorable, as the individuals who most likely see your content on social are the ones who already like your brand to begin with. Those core followers are acquainted to your message – so what could be better than beginning from there, to build your social brand?
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