The Tipping Point for Interactive Video?

Category: Technology

Interactive videos support a much more sophisticated set of options than play, pause, rewind and forward. They are capable of providing skip navigation, informative overlays, and interactions that engage the user. Whether this is the tipping point for interactive videos remains to be seen. But one thing is evident – people are doing more and more work using videos, and their need for flexibility can only go in one direction - up.