Today, most world-wide transactions take place online. Storing research data, research writing, research paper editing, interacting via email, and publishing and reading research paper online are just a few examples of online exchange in daily life. However, infinite data are posted and available online; therefore, it is critical for researchers, writers, and editors to manage and boost their online presence. What will someone find when he or she searches your name on a search engine- Google/Yahoo/Bing? What do you want the person to find out about you? Online information and web presence can be controlled. In this post, we provide a few suggestions that may help academicians to enhance their online visibility and to ensure that their target audience views only information that they intend to show them. Enhancing repute among 300 million+ members of a networking site, such as LinkedIn, maximizes your impact. For instance are you an independent researcher, writer, or editor the profile must convey your designation and work done like researching, writing or research paper editing. Ensure that the information you share is accurate, engaging, and well-articulated. The photograph added must be your own professional picture as profiles without pictures are considered less credible and are rarely read. Have a customized profile URL. This will boost traffic when audiences search for you on the web. Add your name in the URL (Example: http://www.linkedin.com/jameswud). Furthermore, your public profile URL should be displayed below your profile page picture. The URL must be - linkedin.com/in/FirstnameLastname. Sharing details about your publication list, editorial work, position, and conference presentation is very helpful when building your image and expanding your LinkedIn network. There are several customization options and preferences offered by LinkedIn that allows you to build your profile as per your requirements and to share data with audiences or groups according to your preferences. Sharing opinions on publications and academic updates, getting instant feedback from friends, co-workers, and target audiences, and communicating with people across the globe has become easier with Twitter. Researchers, Authors, and Editors are well-informed and do not miss any information, whether they are promotions, new guidelines, articles of interest, or other specific updates. Once manuscripts are published online, the link can be easily tweeted and shared with users to reach out to a large audience across the globe in a short period and at one go. Researchers can find, follow, or participate in activities and competitions with people from the research community by using and monitoring their hashtags weekly. You will find a host of researchers, authors, professors, PhD students, publishers, and research paper editing companies on Twitter. Connect with colleagues, journals, publishers, universities, and other groups. Use a short user name because Twitter has a 140–character word limit. Keep it easy, short, and recognizable. Look for trending hashtags used in academics. For example, use the #ScholarSunday hashtag with your message. You can also click on a hashtag (such as #peerreview) to find out what the audiences are discussing on the related topic. Various hashtags suggested by publications and conferences can be used when posting content on Twitter. URL shortners goo.gl or bit.ly act as space savers when posting links on Twitter. The short links also boost post re-tweeting chances. When searching for conferences, look for handles that are used by several publishing companies, workshops, and webinars to keep you updated about events in your community. Communicate and participate in discussions, even if you fail to attend an event. Creating research-focused profiles is beneficial because the research study then becomes the key highlight of a researcher’s resume. A host of good sites have been designed to cater to a researcher’s promotional need. Creating and managing profiles on such sites will aid in promoting work quickly within the academic community, getting instant feedback, and gauging the impact of the work within the community and among the public at large. You can ensure that you get due credit for your work and contributions. Unique identifiers made available by a non-profit organization Open Researcher and Contributor ID (ORCID) trace and protect your published work. To register for your ORCID number, ensure that all your work is represented in the profile. Web CV for research work, sample sets, and software can be created using ImpactStory. This will aid you in having a complete picture of research productivity at one place. The information pertaining to the frequency of your work being cited is also readily available. You can maintain a web repository at Figshare where all raw data, samples, posters, and research outcomes can be stored and made available to the public. You can also gauge your real expertise by making the research data available to the research community for use to build new research from the current data. You can create your page on social networking sites, such as Facebook, to discover new research topics, in-depth text articles, browse and network with collaborators, editors in research paper editing, or different communities that relate to your research study (field networks) and research paper editing companies. Maintaining lab or group websites is advantageous because researchers often fail to control their own website, and it is vital to keep the affiliated university or target journal updated about your publication records. You can choose a lab or group website where you can control 100% of the content. For example, Word Press is free and very easy to use. Lastly, you can control your online presence, whether it is recognition, building a social outline, or merely connecting with colleagues and peers to increase the business network. To reap advantages to the fullest, the reason for signing up online and improving digital presence must be clear.
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