Websites and web-related resources are becoming an integral part of our daily lives. So as demand for web design skills increases — a lot of us may still not know what exactly is web design. In simple words, It is an art of planning and designing websites from scratch. There are a number of small aspects that fall under the wider web development umbrella, such as website architecture, user interface and user experience, webpage layout, navigation, colors, fonts, and overall graphics. With the combination of all these, web designers are busy creating masterpieces that absolutely stand out in the crowd. Some Interesting Fact About Web Design and Development The number of unique internet users worldwide is increasing drastically. According to the Internet live stats, there are approximately 543 million active websites on the internet. The website development sector is flourishing. Hence, businesses are eager to make their footprints on the digital platform with the help of a website. 73% of companies invest in web designing to differentiate their brand from the competition. A unique design is what every company needs. Clients universally appreciate it. A survey found that 38% of people will stop visiting a website if its design is sloppy and unattractive. If consumers have about 15 minutes or less to spend online, 59% of them choose to hang out on elegantly designed websites instead of plain and simple ones. If the company website is not mobile-friendly, almost 48% of visitors consider it a sign that the business does not appear cautious about its customers. Google considers website speed as one of the parameters to rank web pages; 47 % of website visitors expect the sites to load in 2 seconds or less. Cutting down the loading time of your website to 2 seconds can boost the conversion rate by up to 74%. We have begun our run with 2020. This means that it is time for web development firms to list the latest trends in web design. Can you guess what will be the next big thing in web design? Without further delay, Let’s dig right into web design trends 2020. These trends are the perfect blend of visual designing and emerging technologies. 1) Use of Whitespace and Simplistic/Minimalist Design white space website development example web development example It’s often said that simplicity attracts more than complexity, The minimalist trend in web design has become popular today, The best thing about this design trend is that while it continuously evolves and looks modern and classy. Hundreds of people define minimalist design in a hundred different ways. Still, generally, it refers to the effective use of white space in the website, where no single element distracts attention from the visual hierarchy. Apple uses minimalist design elegantly. The simple product image, along with white background and asymmetrical white space directly draws the user’s attention to content. 2) Dark Theme Design dark theme web development example The dark theme is a buzz word in the market as many businesses integrate dark mode themes on their website. This mode of web design not only looks ultra-modern but also easily attracts colours and design elements to the eyes. Dark themes are suitable for OLED screens as they help in saving power and increasing screen duration. Dark frameworks enhance the visibility of other accent colors and deliver truly dynamic design experiences. Jack Daniels implements dark themes better than others using a black background and gold bold letters, while Davenport uses bold white text and royal gold for call to action and other clickable elements. 3) Retro Styled or Vintage Web Design retro style website development The retro era is back, this year, we are going to experience the early 50s, and 60s inspired vintage or retro style websites as the latest trends in web design. Many designers use effects that remind us of the vintage period, such as faded colors, black-and-white photos, classic images, vintage typography, etc. This theme is mostly influenced by other media forms of those olden times, like television and magazines of that pre-internet era. Forefather’s Group picks up nostalgic imagery and mixes them with the modern style to develop such websites. 4) 3D elements and motion effects 3D website design 3D modeling and rendering aren’t new at all. The gaming and movie industry has already acknowledged its potential. Web design is also not lagging behind! In modern-day usage, 3D elements have become unavoidable in graphic and web design. 3D visuals always have enhanced people’s experience; the expensive price tag has held back this trend. But now technology is in a place where you can design 3D elements without high-end equipment. This opens the gates for more and more enterprises to integrate 3D visuals on their eCommerce website design. 2020 is becoming a year of static, animated, or interactive web designs. Sports ace brand Adidas has implemented 3D modeling in their product site Futurecraft – it is a 100% recyclable performance running shoe site. 5) Combination of Illustration and Photos website development example We are witnessing another stunning trend in web design, where photos or images combine with a simple hand-drawn 2D sketch. It’s a well-known fact that custom illustration is an excellent way to highlight your brand. Competitors can copy your graphics and imagery, but not your illustration style. By following this trend, illustrations will either replace parts of the photos or override the image to create a fusion of two realities. 6) Scroll-Generated Websites Scroll-Generated Websites Source The advancement in technology can help businesses create more than just web experience — they allow them to create mesmerizing visual voyages for their visitors. Scroll-generated websites will enable us to track the user’s journey as they scroll down the web page and see content on a particular section. This kind of website uses motion power and animated elements to grab user attention and introduce dynamic user interactions. Those effects add an extra layer of user satisfaction and make their website tour more memorable. 7) Data Visualization in Web Design data visualization in website development Source Data visualizations look creative, appealing, useful, and never misleading. Designers are creators of visuals. Many people understand visual information better than text information. Data visualization is an effective way of quantitative representation data visually. Depending on their attributes, the data can be showcased in different ways, such as charts, graphs, candlesticks, or maps. According to IBM, every day, 2.5 quintillion bytes of data is being created. 8) Voice User Interface Voice user interface (VUI) is a trend that is experiencing rapid growth in adoption. Instead of typing text-based queries, VUI allows users to interact with a website through voice-based commands. Although this trend is not directly related to design, it has dramatically changed our digital experience. 9) Augmented Reality AI in website development We have been hearing about Augmented reality for a long time, but due to the technology barrier, it did not get a breakthrough moment. After the success of Pokemon GO, many entrepreneurs are showing a keen interest in integration of AR in their project. Lenskart and Specsavers are excellent examples of AR. People like their virtual try-on feature, where customers can quickly and effortlessly ‘scan’ their face into a 3D model, then try on different frames to find out what works for them. 10) Black and White Web Design black and white web design black and white web design Source 2020 is the year of experimentation. We will see many designers opting for black and white themes for their website. Black and white web designs are classy, evergreen, and always trendy. This trend usually presents itself to find each year’s web design trends list, so we’ll see some elegant black-and-white websites in 2020, as well. Final Thoughts, After considering every factor, we can say this year we would witness some significant development by the web design companies. The fusion of two or more technologies will be trending. Designers need to be open-minded and adopt new changes quickly. Some mind-blowing trends we are likely to see in 2020 involve 3D elements, Augmented Reality, animations, illustrations, and typography, data visualization, and voice interactions.
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